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Items where Subject is "HF5410 Marketing. Distribution of products"

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Number of items at this level: 32.

A

Achi, Awele and Achi, Francis ORCID: https://orcid.org/0000-0001-7463-3829 (2020) Mutual aid economy: Exploring the locally generated venture capital approach in igbo business industrial clusters. In: Indigenous African Enterprise. Advanced Series in Management, 26 . Emerald, pp. 177-188

Achi, Awele, Adeola, Ogechi and Achi, Francis ORCID: https://orcid.org/0000-0001-7463-3829 (2022) CSR and green process innovation as antecedents of micro, small, and medium enterprise performance: Moderating role of perceived environmental volatility. Journal of Business Research, 139. pp. 771-781.

Achi, Awele, Adeola, Ogechi and Achi, Francis Chukwuedo ORCID: https://orcid.org/0000-0001-7463-3829 (2021) Corporate multi-channel branding: Platforms for #CorporateBranding. In: Melewar, T C, Dennis, Charles and Foroudi, Pantea, (eds.) Building Corporate Identity, Image and Reputation in the Digital Era. 1 ed. Taylor and Francis, pp. 205-217

Ali, Rana Mohsin and Ahmed, Shakeel (2020) Impact Of Innovation, Sustainable Business Practices And Consumer Perception On Consumer Satisfaction Among Green Manufacturing Firms In Malaysia. International Journal of Disaster Recovery and Business Continuity. pp. 2114-2127.

B

Bai, H., McColl, Julie and Moore, Christopher (2018) Hong Kong, a Gateway for Mainland China? An examination of the impact of luxury fashion retailers’ ownership structures on expansion strategies. International Journal of Retail & Distribution Management.

C

Connell, Cara, Marciniak, Ruth, Carey, Lindsey and McColl, Julie (2019) ’Customer engagement with websites: a transactional retail perspective. European Journal of Marketing.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 (2023) A Critique of Thirty Years of Systematic Review Research in Business-to-Business Marketing: The Pursuit of Rigor. In: 39th Annual IMP Conference, 23-25 August 2023, Manchester, UK.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 (2023) Operationalizing Collaborative Business Models: A Practitioner Capabilities Lens. Journal of Business Models, 11 (2). pp. 25-31.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 (2023) Systematic Review Research in Marketing Scholarship: Optimizing Rigor. International Journal of Market Research.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 (2023) A review of business model research: what next for industrial marketing scholarship? Journal of Business & Industrial Marketing, 38 (3). pp. 520-532.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 and Jones, Scott (2020) Toward auto-netnography in consumer studies. International Journal of Market Research, 62 (6). pp. 658-665.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 and Nicholson, John (2021) Building an entrepreneurial business model: The case of MKM Building Supplies Ltd. The International Journal of Entrepreneurship and Innovation, 22 (4). pp. 275-283.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 and Nicholson, John (2013) Business models and their relationship with marketing: A systematic literature review. Industrial Marketing Management, 42 (5). pp. 656-664.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 and Nicholson, John (2020) Exploring dynamic capabilities in open business models: The case of a public–private sector partnership. The International Journal of Entrepreneurship and Innovation, 22 (2). pp. 124-131.

Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 and Singh, Pallavi (2022) In Pursuit of the “Pink Pound”: A Systematic Literature Review. International Journal of Market Research, 64 (4). pp. 451-469.

D

Doyle, Stephen A. and Moore, Christopher (2017) Luxury Brand Outsiders: Understanding the Success of British and American Luxury Brands. In: Donze, Oierre-Yves and Fujioka, Rika, (eds.) Global Luxury: Organizational Change and Emerging Markets since the 1970’s. Palgrave, pp. 65-86

Dutta, Surjadeep, Arivazhagan, R, Padmini Ema, Uma ORCID: https://orcid.org/0000-0003-0780-0417 and Balasundaram, Rebecca (2024) Revolutionizing Electronics E-Commerce: Harnessing The Power Of Artificial Intelligence In E-Marketing Strategies. Migration Letters, 21 (S6). pp. 207-220.

H

Hattersley, David, Beresford, Paul and Coombes, Philip ORCID: https://orcid.org/0000-0002-1174-5652 (2023) Parkrun and Value Co-creation: An Application of Service Dominant Logic to the Study of Parkrun as a Value Co-creation Ecosystem. In: Academy of Marketing 2023 Annual Conference and Doctoral Colloquium: From Revolution to Revolutions, 3-6 July 2023, University of Birmingham, Birmingham, UK.

Huma, Bogdana ORCID: https://orcid.org/0000-0003-0482-9580, Stokoe, Elizabeth and Sikveland, Rein Ove (2018) Persuasive Conduct: Alignment and Resistance in Prospecting “Cold” Calls. Journal of Language and Social Psychology, 38 (1). pp. 33-60.

L

Lu, Yang ORCID: https://orcid.org/0000-0002-0583-2688, Li, Shuyang, Chadwick, Martin, Kanu, Ifeyinwa and Duke, Rebecca (2023) Building a Food Waste Tracker for Responsible Consumption and Sustainability Enhancement. In: SFN+ 5th Annual Conference - Innovation for Smart, Sustainable, and Safe Food Systems, 3-4 July, 2023, York, UK.

M

McColl, Julie and Moore, Christopher (2015) Competitive Value Chain Activity for Fashion Retailer. Scholar's Press

Moisieiev, Dmytro ORCID: https://orcid.org/0000-0002-8643-7435, Dimitriu, Radu ORCID: https://orcid.org/0000-0003-3285-5989 and Jain, Shailendra P. (2020) So happy for your loss: Consumer schadenfreude increases choice satisfaction. Psychology & Marketing.

Moore, Christopher and Doyle, Stephen (2016) Theories of retailing. In: Baker, Michael J. and Saren, Michael, (eds.) Marketing theory : a student text. Sage, pp. 415-432

Mordue, Tom and Dennis, Noel (2017) Performing jazz and the jazz constellation. Marketing Theory, 17 (2). pp. 241-257.

O

O'Hare, Nicola, Stewart, Aileen and McColl, Julie (2018) Identifying the unique characteristics of independent fashion retailers in Scotland by utilising Porter’s generic competitive strategy model and the marketing mix. Mediterranean Journal of Communication, 9 (1). pp. 371-386.

P

Paddison, Brendan and Biggins, Rebecca (2017) Advocating community integrated destination marketing planning in heritage destinations: the case of York. Journal of Marketing Management, 33 (9-10). pp. 835-857.

S

Stokoe, Elizabeth, Sikveland, Rein Ove and Huma, Bogdana ORCID: https://orcid.org/0000-0003-0482-9580 (2017) Entering the customer’s domestic domain: Categorial systematics and the identification of ‘parties to a sale’. Journal of Pragmatics, 118. pp. 64-80.

T

Twum, K. K. and Yalley, Andrews ORCID: https://orcid.org/0000-0003-0822-3316 (2024) Marketing analytics acceptance: using the UTAUT, perceived trust, personal innovativeness in information technology and user attitude. Journal of Science and Technology Policy Management.

Y

Yalley, Andrews ORCID: https://orcid.org/0000-0003-0822-3316 (2019) Managing Healthcare Employees. In: Hinson, R.E., Aziato, L., Adeola, O. and Osei-Frimpong, K., (eds.) Health Service Marketing Management in Africa. 1 ed. Routledge

Yalley, Andrews ORCID: https://orcid.org/0000-0003-0822-3316 and Dei Mensah, R. (2023) Mobile banking and consumer behaviour. A Research Agenda for Consumer Financial Behavior. In: Xiao, J.J. and Kumar, S, (eds.) A Research Agenda for Consumer Financial Behavior. Edward Elgar Publishing, pp. 131-144

Yalley, Andrews ORCID: https://orcid.org/0000-0003-0822-3316 and Dodoo, Joana Eva (2022) Sustaining Higher Education Accreditation Through Institutional Affiliate Mentorship. In: Eglantina, H and Russell, F, (eds.) New Perspectives on Using Accreditation to Improve Higher Education. IGI Global, pp. 115-135

Yalley, Andrews ORCID: https://orcid.org/0000-0003-0822-3316 and Twum, K.K (2021) Green consumer behavior. In: Mukonza,, C., Hinson, R.E., Adeola,, O., Adisa, I, Mogaji, E. and Kirgiz, A.C., (eds.) Green Marketing in Emerging Markets Strategic and Operational Perspectives. Palgrave Studies of Marketing in Emerging Economies . Springer International Publishing, pp. 61-92

This list was generated on Fri Mar 29 07:19:34 2024 UTC.