El Samra, Ali

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Contact

profile_image:

Name:

El Samra, Ali

Email:

a.elsamra@yorksj.ac.uk

Biography

Expertise:

Innovation Management, Information Systems, Digital Transformation, Artificial Intelligence

Job title:

Lecturer in Business Management

Biography:

With over 15 years of experience in academia and industry in technology management, I am a lecturer, researcher, and consultant specializing in digital transformation and innovation management.

Qualifications:

PhD in Management Master of Business Administration (MBA) BSc in Business Management

My Latest

El Samra, Ali ORCID: https://orcid.org/0000-0002-3570-7757, James, Andrew and Malik, Khaleel (2023) Disrupt through digital: a study on the challenges faced when digitalizing R&D. R&D Management, 54 (4). pp. 713-723.

My Most Viewed

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1	Disrupt through digital: a study on the challenges faced when digitalizing R&D	18	7