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Items where Author is "Moyo, Tabani"

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Chigora, Farai, Ndlovu, Joram, Nyagadza, Brighton ORCID logoORCID: https://orcid.org/0000-0001-7226-0635, Moyo, Tabani and Katsande, Chipo (2026) Revisiting Print Media in the Digital Era: A Framework for Zimbabwe Destination Brand Equity. In: Nyagadza, Brighton ORCID logoORCID: https://orcid.org/0000-0001-7226-0635, (ed.) Digital Marketing in Africa: Opportunities, Challenges and Transformative Futures. Palgrave Studies in Technology and Innovation in Africa . Cham, Springer Nature Switzerland, pp. 213-236

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