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An exploratory study into the strategic significance of visual merchandising: the case of vintage fashion retailing

Nobbs, Karina, McColl, Julie and Shearer, Linda (2013) An exploratory study into the strategic significance of visual merchandising: the case of vintage fashion retailing. In: Pedroni, Marco, (ed.) From Production to Consumption: The Cultural Industry of Fashion. Interdisciplinary Press, pp. 127-144

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Item Type: Book Section
Status: Published
Related URLs:
Subjects: H Social Sciences > HF Commerce
School/Department: York Business School
URI: http://ray.yorksj.ac.uk/id/eprint/3268

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