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Developing Interactive Elicitation: Social Desirability Bias and Capturing Play

Spokes, Matthew ORCID: https://orcid.org/0000-0002-6456-3879 and Denham, Jack ORCID: https://orcid.org/0000-0002-2539-8292 (2019) Developing Interactive Elicitation: Social Desirability Bias and Capturing Play. The Qualitative Report, 24 (4). pp. 781-794.

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Abstract

Drawing on research from a mixed-methods project on gaming (n=15) we argue for a qualitative methodological approach called ‘interactive elicitation’, a form of data collection that combines elements of photo elicitation, interviewing and vignettes. After situating our broader research project exploring young people’s experiences of violent open-world video games, we outline the process of conducting interactive elicitation, arguing for a mixed-methods approach where participants are observed and interviewed both during and immediately after interacting with particular cultural artefacts, in this case the game GTA V. We reflect on the initial design of the research methodology, the problematic aspects of conducting the research – focusing on social desirability bias – before proffering adaptations to our approach in relation to complementary work in the field of Game Studies. Ultimately we argue for immediacy in relation to research on cultural experiences and the importance of social desirability as an asset in framing interaction, both of which have implications for sociological and interdisciplinary research more widely.

Item Type: Article
Status: Published
Subjects: H Social Sciences > HM Sociology
School/Department: School of Psychological & Social Sciences
URI: http://ray.yorksj.ac.uk/id/eprint/3720

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