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So happy for your loss: Consumer schadenfreude increases choice satisfaction

Moisieiev, Dmytro, Dimitriu, Radu ORCID: https://orcid.org/0000-0003-3285-5989 and Jain, Shailendra P. (2020) So happy for your loss: Consumer schadenfreude increases choice satisfaction. Psychology & Marketing.

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Item Type: Article
Status: Published
DOI: https://doi.org/10.1002/mar.21399
Subjects: H Social Sciences > HF Commerce
H Social Sciences > HF Commerce > HF5410 Marketing. Distribution of products
School/Department: York Business School
URI: http://ray.yorksj.ac.uk/id/eprint/4706

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