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Cloughton, Carol

  • Senior lecturer
  • York Business School
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Number of items: 2.

Cloughton, Carol ORCID logoORCID: https://orcid.org/0000-0001-8578-8543 (2024) Creativity and Innovation in Fashion Forecasting. In: Goworek, Helen and Bailey, Fiona, (eds.) Creativity and Innovation in the Fashion Business: Contemporary Issues in Fashion Design and Product Development. Routledge

Cloughton, Carol ORCID logoORCID: https://orcid.org/0000-0001-8578-8543 (2020) Investigating the link between innovation and mainstream adoption: How to identify consumer trends. Journal of Retailing and Consumer Services.

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