Browse by York St John Author
![[up]](/style/images/multi_up.png)
Up a levelCloughton, Carol
- Senior lecturer
- York Business School
Link to Public Profile
Group by: Item Type | No Grouping
Number of items: 2.
Article
Cloughton, Carol 
ORCID: https://orcid.org/0000-0001-8578-8543
(2020)
Investigating the link between innovation and mainstream adoption: How to identify consumer trends.
Journal of Retailing and Consumer Services.
Book Section
Cloughton, Carol ORCID: https://orcid.org/0000-0001-8578-8543
(2024)
Creativity and Innovation in Fashion Forecasting.
In: Goworek, Helen and Bailey, Fiona, (eds.)
Creativity and Innovation in the Fashion Business: Contemporary Issues in Fashion Design and Product Development.
Routledge